Defining the programme purpose means knowing what you want to achieve when making a product. If you was to make a documentary then the purpose of that would be to inform your audience yet also make sure its entertaining so they don’t get bored. This affects the style in which the documentary would be made in in order for the purpose to be fulfilled.
The functions/purpose of corporate videos are mainly for promotional purposes such as advertising a product by telling a story. This is really useful when it comes to product launch to spread the word. It is normlly done in an emotional way because they is the best way to sell you something by pulling at your heart strings/being inspirational.
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The budget that we are being giving for our corporate film is £1000; we will use it on necessary equipment to the production. The deadline for this is the 27th February 2016, that means we have 8 weeks in total to get the pre-production, production and post production all completed.
A single mother has been fired from her job and has a loan of £400 that she needs to pay back to a loan shark. The reason for needing the money is she is struggling to look after her baby, she needs the money for essessentilals. The debt is doubled and threats are made the more time it takes to the point where the mother is fearing for her and her babies safety. As a result she threatens to call the police |
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